Guest:

John Doorley, Elon University communications professor and best-selling author of Rethinking Reputation: How PR Trumps Marketing and Advertising in the New Media World

Two trends expected to grow in popularity throughout 2018 are employer's brands and reputation swaying consumer behavior, and leaders encouraging more in-person interaction and less working remotely. 

Regarding the former, according to CareerBuilder, 58% of employees are less likely to buy from a company they applied to, but never received a response. Meanwhile, related to the latter, IBM has ceased its remote-working program, pushing thousands of employees back into the office. These trends already have changed the way employees work. Is your organization prepared to adjust and adapt?

In this week’s episode of HR Break Room, co-hosts Caleb Masters and Chelsea Justice talk with communications expert John Doorley about these emergent workplace trends, as well as:

• the importance of having a strong internal and external brand, cultural values and a reason for being clearly communicated to employees
• the negative impact that poor employee and candidate experiences can have on an organization’s reputation, product and bottom line
• how HR and senior leadership must work together to communicate with and engage employees effectively, regardless of location, regardless of location

Learn more about communicating with your workforce in our Drive Performance With Employee Surveys infographic.

Guest:

Leigh Stringer, workplace design specialist and bestselling author of The Healthy Workplace: How to Improve the Well-Being of Your Employees — and Boost Your Company’s Bottom Line

In a recent UnitedHealthcare study, 70% of employees expressed interest in taking proactive steps to improve their health. As we settle into 2018, we look at the new trends and best practices your organization can incorporate into health and ergonomics initiatives throughout the year. In this episode of HR Break Room, hosts Caleb Masters and Braeden Fair talk with Stringer about:

• the rising investment in employee mental/emotional wellness programs
• how these programs resonate with the growing millennial workforce
• the role physical space and best ergonomics practices play in nurturing a healthy and productive work environment
• how sustaining a solid wellness program starts with changing an organization’s culture

Learn more about communicating your wellness and ergonomics initiatives to employees in our Drive Performance with Employee Surveys white paper.